THINK FAST - THINK DEEP

Many founders and product managers make a critical mistake: they treat product-market fit (PMF) as a milestone to be achieved rather than an ongoing journey. The reality is that markets evolve, customer needs shift, and competition intensif...

So, what kills companies?  What turns an otherwise stable company into a nightmare? No, it's not competition, not regulation, not even a pandemic. 

When a so-called expert says, "Most companies fail because they run out of money." That's l...

On average, 4.5 million new businesses are created in the US every year. 900,000 of them will fail within one year. Another 1.3 million will fail by year five, and other 675,000 will fail by year 10. 65% of all new business will fail in the...